Collecting Mexican movie posters was something unheard of until the early 1990s. Then, Rogelio Agrasánchez Jr. discovered the cultural and artistic value in that old, fascinating film propaganda. Thanks to his research, the works made by many renowned and anonymous artists for advertising Mexican movies have gained global appreciation as a unique form of art, and have become the object of worthwhile trade.
The RGV Film Commission is proud to announce its first time participation during McAllen’s Art Walk with a unique, and never presented before, seminar about the art of Mexican Movie Memorabilia created by exiled artists from Spain and all over Europe from the 1930s to the late 1950s.
In this presentation, you will be introduced to a world of color and form; of unleashed artistic expression and cultural significance. You will learn about how cubism, Fauvism and Surrealism among other tendencies of the time influenced these artists such as Josep Renau and cartoonist Ernesto Garcia Cabral and Francisco Rivero Gil.
In the 1970s, a strong influence of Polish graphic design schools and psychedelic art forms can be identified in these movie posters. Vicente Rojo, a Spanish exiled artist, created an important movement that included Rafael Lopez Castro among other talented artists of the time.
The seminar will start at 1:00 p.m. at the McAllen Heritage Center .
The seminar is FREE to the public, and no reservations are needed.